Arts and Ecology posted a link to the doors of perception today on twitter about “Farmville” the largest game application used on Facebook, 62 million people have signed up to the application since June 2009, 22 million people on average are logging on everyday to see how their crops are growing. The idea behind “Farmville” is that one has one’s own virtual growing space, one can plant seeds, harvest the crops before they die (the plants growth times are all time controlled), and one is able to give fruit trees and other gifts to friends and neighbours. Given the amount of individuals using the application, what does this say about human activity and growing space? It is a virtual reality, but is a major clue to social reinvention.